TABLE OF CONTENTS:
CHAPTER 1: SUMMARY OF THE PROJECT
A. Name of the firm
FAMILIA RAMAYANA COMPUTER SERVICES this was our company name, it was derived from the name of our group, which is FAMILIA RAMAYANA and combined with the word Computer Services which is what our business offered. Familia Ramayana came from our group in college; it started when our classmate Ms. Bernadeth Paredes used our pictures for every character on a Hindu great epic titled Ramayana and Mahabharata.
Lower Bicutan- The business will be renting a space at Vulcanizing St. K-9 Ext. Gen. Santos Lower Bicutan, Taguig City. It is the best location for us because there was a three school located around ...view middle of the document...
We can get majority of the customer because other computer shop located there are inside the there while our shop are at the front and easily seen by the passing customers.
3. Market Prices
Price is the amount of money charged for a product or service. Since we are newly opened internet café, we decided to offer the same price as the other internet shop offered in renting and printing. Generally, we can give them new ways of service that other computer shop don’t offer and that can give us huge advantage and we can get more customers and possible attract their regular customer.
4. Investment Cost
It is the costs required beyond the development phase to introduce into operational use a new capability; to procure initial, additional, or replacement equipment for operational forces; or to provide for major modifications of an existing capability.
5. Method of financing
We are in a partnership form of organization, we divided the capital according to the capability of the partner, and apparently we will share the profit and losses equally depending on the contribution of the partner.
E. Summary of Findings
Marketing Feasibility Summary
The Marketing aspect is one of important terms of feasibility study. Because it gathers information that can be useful to put up any business that you wants to establish. We study here our prospect target market, geographical segmentation which is the location of our business and demographic segmentation which is the characteristic of our market. We also include here the market share of our competitor which we identify sales of their business that will totally help us to strengthen our business to become more better than them, and having a competitor can be used as an advantage to our business in many ways, and last the tactics or marketing strategy that we can used to have an advantage against our competitor.
This is very important in our study because it includes the tools and equipment needed to operate the business. We also mentioned here the product and services description.
Financial is the most important on a business. FAMILIA RAMAYANA COMPUTER SERVICES is feasible because it is funded by 7 business partners, enough to finance all the equipment needed to operate a computer shop.
II. GENERAL INFORMATION
A. Management of the project (objective, mission, vision)
1. To satisfy the needs of the customers by providing highly-quality service at a very reasonable price.
2. To promote the use of the Internet to students and as well as to non-student.
3. To satisfy the needs by offering a good service.
4. To be a part of society that helps give student a good quality of education by means of our service.
To become the most dominant and well known internet shop in the Philippines and be a tool in giving everyone a good quality of education not just in technology but in other aspect.