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Media Rev Essay

704 words - 3 pages

De vierde mediarevolutie

Het is alweer een lange tijd geleden dat ik voor het eerst met de tram naar school ging. Ik denk dat dit ongeveer 6 jaar geleden is geweest. Voordat ik met de tram naar school ging nam ik altijd de fiets of werd ik wel eens gebracht door mijn vader of moeder. Maar de tijden veranderen en ik maak nu al geruime tijd gebruik van een studenten ov-chipkaart waarmee je als student doordeweeks gratis kunt reizen met het openbaar vervoer. Sinds ik met de tram ben gaan reizen heb ik mij altijd vastgehouden aan het ritueel om mezelf te vermaken tijdens de rit heen en terug. Dit ritueel bestaat uit een muziekje luisteren, uit het raam kijken naar het voorbijrazende ...view middle of the document...

Nu is de vraag: Kunnen we spreken van een vierde mediarevolutie?

Wat Marshal McLuhan in de jaren zestig in zijn boek schreef is nu een realiteit aan het worden. Zo heeft hij ook gezegd dat vrijwel elk gebruiksvoorwerp een medium is omdat deze, in zijn optiek, een verlenging zijn van de menselijke functionaliteiten [3]. De mensen aan de andere kant van de wereld voelen niet meer zo ver weg als voorheen. De wereld verandert in, zoals McLuhan dat heel mooi beschreef: een global village [4]. Met de komst van internet twintig jaar geleden, veranderde onze wereld langzaam in een grenzeloze staat waarin communicatie directer is dan ooit tevoren. Maar tot voor kort was dit toch niet de realiteit, want er was toen nog altijd één beperking.

Volgens van Wijk is een kenmerk van het internet dat het altijd en overal aanwezig is. Hier heeft hij gelijk in, maar pas met de komst van smartphones en het mobiele netwerk is het mogelijk om deze gedigitaliseerde bibliotheek te allen tijde te bezoeken. Voorheen moesten we dit doen via een vast aangewezen punt, zoals thuis of op werk. Door de komst van de smartphone is deze beperking verdwenen.

Wat ook meespeelt is dat het internet...

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