A. External Environment
B. Corporate Review
The mission of Filoil Gas Company is to provide qualified entrepreneurs a good source of earnings by operating their own retail stations. Our company is dedicated in providing quality petroleum products and services for all its customers and is geared towards helping elevate the lives of Filipinos.
Filoil’s vision is to become the ...view middle of the document...
* To profit
* Sell about 2500-4000 liters a day
* Build customer loyalty through good service and clean products
* Increase sales by 10% annually
* To offer the lowest possible price in the gasoline market
C. Product Category Review
* Premium Gasoline “Flash Gas”- 93 Octane reading with engine cleaning additives
* Unleaded Gasoline “Speedy Max”- 93 Octane Rating Lead-Free
* Regular Gasoline- 83 Octane Rating
* Biodiesel Fuel
Gasoline is a necessity and it should be available at anytime of the day. Gasoline is one of the factors why the society goes on and the market prices rises. Gasoline makes everything faster than the way it is. People usually gas up before a price hike for them to save cash.
Filoil caters to both private and public cars. Filoil- Gonazaga caters to mostly the establishments near the location, from class A, B, and C.
In the petroleum industry, pricing depends on the economy. Filoil tries its best to level or beat the competitor’s pricing. Filoil usually has the lowest price in the...