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Enbw Essay

2310 words - 10 pages

EnBW Area of Activity

EnBW has over 6 mln. customers. The core activities of EnBW are divided into three business areas: Electricity, Gas, and Energy and Environmental Services. The Electricity area is divided into Electricity generation and trading, and Electricity grid and sales divisions. It generates electricity from nuclear power, hydropower, solar power, geothermal energy and wind power, among others.
In the area of electricity generation EnBW is one of the ten largest companies in Europe. In terms of the installed generation capacity as of the end of the fiscal year 2010, it was in eighth place. EDF has by far the largest generation capacities in France. With regard to Germany, ...view middle of the document...

Traditionally, EnBW has gas operations in its home market of Baden-Württemberg, but has customers throughout Germany as well. GVS supplies natural gas to more than two thirds of the towns and municipalities in Baden-Württemberg. ENSO is well established on the market in the region of eastern Saxony. Stadtwerke Düsseldorf AG, in which EnBW holds shares, has a large share of the market in that region.
The Energy and Environmental Services Division includes such areas as thermal and non-thermal disposal, water and other energy related services.
In terms of revenue, EnBW is one of the largest companies operating in the area of energy and environmental services in Germany and is one of the leading providers of contracting services. In this respect, ESG is one of the leaders in the German industrial contracting market. In Baden-Württemberg the EnBW group is one of the market leaders in the field of thermal waste disposal. Stadtwerke Düsseldorf AG is similarly the market leader in the field of waste disposal in the Düsseldorf region. In the field of water supplies, EnBW achieved an 11% market share in Baden-Württemberg in 2009, making it the largest single water supplier in the state.

EnBW Customer Service
The fierce competition on the German electricity market continued in all customer groups in 2009. The competition for retail customers in particular is characterised by a large number of regional and supra-regional providers. Willingness on the part of customers to switch providers is on the increase. According to the German Energy and Water Association (BDEW), as many as 60% of all retail customers have switched their electricity provider or changed to a different electricity tariff since 1998. In this context, the portion of customers who have switched to a new provider once or more than once increased throughout Germany from 18.9% to 20.5% in the period from December 2008 to September 2009. The competition for retail customers is often marked by very aggressive pricing in order to capture market share. In Baden-Württemberg, EnBW succeeded in defending its good market position despite the more intense competition. The company positions itself with high standards of customer service and attractive customer loyalty schemes. A special green electricity product was received very positively in Baden-Württemberg. In autumn 2009, a large number of customers were offered a rate involving an energy-savings bonus and a price guarantee. EnBW’s customer service has received awards from independent organisations on several occasions. Once again in 2011, our customer service received a very good score in a consumer test by the ServiceRating organization. In contrast to many competitors, EnBW has actively taken up the topic of energy efficiency and provides support to its customers in the form of innovative products, such as the EnBW Intelligenter Stromzähler® (intelligent electricity meter), which has been on offer from EnBW since autumn 2008; EnBW is the...

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