In this assignment, a conscience effort has been made to understand the concepts of “Cross Cultural Management” (CCM). Before we get into the dept, it is important for us to understand “Culture” in broad terms. The expression “culture” can be defined as the inherited values, concepts, and ways of living which are shared by people of the same social group. To simplify further, culture is divided into two kinds; the first is “generic culture” which is essentially a shared culture of all humans living on this planet. The second is “local culture” which refers to symbols and schemas shared by a particular social group. The local culture can also be understood from the simple ...view middle of the document...
In this case, there has to be a kind of understanding of the cultural diversities in order to apply the afore-mentioned issues in the workplace.
2. Cross-cultural Management
“Cross Cultural Management” in layman term can be considered as a mix of “Cross-culture” & “Management”. To explain this further, “Cross-culture” could easily be understood literally, from one culture to another. Cross-culture is a phenomenon born by market globalization; wherein an organization expands his business operations to another country, brings their culture with the organizations to another culture. Multinational companies running their business operations in different countries are perfect examples of cross-culture as they do business internationally, every time they enter into a new country, cross-culture happens with it.
Management on the contrary has various definitions and in order to simplify it for our understanding, I refer to mix of different ingredients as “management is the process of achieving established organizational goals by effective planning, organizing, directing, coordinating, and controlling of the organizational owned resources in a particular environment”
With the above, the concept of Cross Cultural Management becomes easier to understand. Cross-cultural management is a process of achieving established organizational goals by effective planning, organizing, directing, coordinating, and controlling of the organizational owned resources in a cross-cultural environment.
While Cross-cultural management is not a new concept; it is originated in the ancient international trade and business exchanges in the ancient times as well when the Egyptians, Phoenicians, and Greeks began overseas trade, and knew how to do business with people with different cultural backgrounds.
The processes of globalization in today's world have brought about a rapid increase in contact among representatives of different cultures. The wide variety of values, attitudes and mindsets we encounter in a global world, the diversity of approaches to solving management tasks, various leadership styles and different ways of social interaction excite, amaze and enrich everyone who "plays on the international field".
The importance of cross-cultural management lies in the on-growing co-operation between companies in different countries where difficulties may arise because of the different cultural backgrounds. As the world is witnessing nowadays globalization, more and more companies are being run in different places all around the world. This will result in more activities all over the world which result in communication across cultures. Culture is something that human beings learn and as a result, learning requires communication and communication is a way of coding and decoding language as well as symbols used in that language. For example, humans communicate through many means other than language such as facial expressions, gestures, body language,...