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Buisness Essay

8494 words - 34 pages

Internship Report

Submitted By: Poulami Dey
MBA/June-July/2010
Semester 4th
Roll no.: 50
Enrolment No: EIILMU/09/ F0741
Project
A PROJECT REPORT ON CURRENT MARKET SENARIO AND FUTUREPROSPECT FOR SOLAR LAMPS AND LED PRODUCTS AT BAJAJ ELECTRICALS LTD

Company

ACKNOWLADGEMENT

My summer internship or training with Bajaj Electricals Ltd is a life time experience that I will cherish throughout my carrier .This project has provided a great opportunity to experience the excellent and modern work culture and work process of Bajaj Electrical Ltd.
I wish to ...view middle of the document...

|
* Acknowledgement. | 2 |
* Objectives. | 4 |
* Company Profile. | 5-7 |
* Swot Analysis | 7 |
* Vision &Mission | 9-10 |
* Work Culture | 11 |
* Retail partners Of Bajaj Electricals LTD | 12 |
* Industry Overview of Solar Lamps. | 13-20 |
* Industrial Growth of Solar Lamps | 21-22 |
* Industry Overview of Led products. | 23-37 |
* Growth of Led products. | 38 |
* Time Schedule. | 39-40 |
* Research methodology. | 41 |
* Data Analysis | 42-44 |
* Conclusion | 45 |
* Annexure | 46-47 |

Project objective

As per the project title (Current market scenario & future prospect for solar lamps
and LED products at Bajaj Electricals Ltd.), I have derived the following set of objectives of my project which will not give me a detailed understanding of the entire project but also help me to progress through my entire study of the total project.
The following set of objectives may also be referred as the way
by which I seek to achieve the entire work schedule. These underlined objectives have
not only made the project work easies to me but also clarified and showed the means
by which I can summarize the project in a more professional manner.
Here are the set of objectives for the given project-

* A thorough understanding of the general lighting industry.

* Complete and detailed data collection of the present market condition and
scenarios in the following two industries- Solar Lamps & LED Lamps.

* Analysis of the entire current market situation of both the respective industries.

* Providing a future prospective for the given set of products.

COMPANY PROFILE

The ' Bajaj ' group of India owes immense gratitude to their founding fathers whose vision and dedication over the years has greatly helped to build a business house that can set standards in Indian Industry.
 

Jamnalal Bajaj was the founding father of the Bajaj Group. The adopted ‘fifth’ son of Mahatma Gandhi, and the 'merchant prince' who held the wealth he created in trust for the people of his country. Trust - a simple word that contains a whole philosophy handed down by Jamnalal Bajaj to his successors. He valued honesty over profit, actions over words and common good over individual gain.
 
 

Kamalnayan Bajaj, elder son of Jamnalal Bajaj, followed footsteps of his illustrious father and consolidated the bajaj foundation. With characteristic foresight and pragmatic vision, he launched a steady diversification programme which gave the current name "Bajaj" both its shape and size. His unique management style created a work culture that matched well with the national spirit he had inherited.
 
 

Ramkrishna Bajaj took over the reins of the "Bajaj group" in 1972 after Kamalnayan Bajaj and steered the Group from strength to strength for over 22 years. He had also actively participated in the freedom struggle of the...

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