This website uses cookies to ensure you have the best experience. Learn more

Buiness Plan Essay

397 words - 2 pages

Target Market

The DesignerFinder expands upon the original target market of TJX stores. Target customers are typically, “middle- to upper-middle-income shopper who is fashion and value conscious and fits the same profile as a department or specialty store shopper.” The DesignerFinder appeals to the needs of this same group of shoppers. Because The DesignerFinder is a smart phone application the target market must own smart phones in order for it to be successful. With in the middle to upper-middle-income demographic that TJX already attracts 59% of people own smart ...view middle of the document...

The typical TJX shopper is conscious of current fashion trends and designers, but also aware of their budget and not looking to spend a great deal of money to look good. The DesignerFinder appeals to the needs of the middle to upper-middle-class, aged 13-45, typically female shopper. In their current advertisements they focus only the female shopper, who is shopping for herself as well as her husband and family. According to our research we approximate that of the total number of shoppers at TJX stores 45% will use The DesignerFinder. We came to this conclusion by taking many factors into account: the first being that The DesignerFinder simply might not be effective during a quick shopping trip. Some customers, specifically men, are simply looking for a high quality product and may not care about its designer label to use the application. Another small percentage of non-users will be customers who do not own smart phones and do not shop with anyone who does. However, part of the appeal of The DesignerFinder is getting a shopping advantage that other customers do not have. Therefore in order for it to keep that same sense of being an 'inside scoop' we wouldn't want more than 50% of shoppers to be using it at one time.

Other assignments on Buiness Plan

The Vc Shakeout Essay

2033 words - 9 pages ECONOMY 26 Luring a big firm to town is not the secret to job growth DEFEND YOUR RESEARCH 30 Are morning people wired for success? VISION STATEMENT 32 The social web’s east-west divide COLUMN 38 Warren Bennis looks back on his surprising path to fame New Thinking, Research in Progress hbr.org New Thinking, Research in Progress hbr.org FIRST The VC Shakeout Venture capital hasn’t worked for a decade and must be radically

Hospitals Paper

6014 words - 25 pages nation’s leading provider in healthcare services (HCA, 2011). For-profit hospitals also have an advocacy and representation organization, the FAH or Federation of American Hospitals. Its beginnings came as a need arose in 1965 to get the voice of for-profit institutions into the legislation that was coming up with the Medicare plan. At that time Medicare was posing a threat that would make running a for-profit hospital a very difficult task

Course Syllabus

2610 words - 11 pages [pic] COURSE SYLLABUS Semester: Fall, Year: 2012  College Mission Statement Richard J. Daley College provides high-quality education which leads to academic success, career development, and personal enrichment that fulfill diverse community needs. Mathematics Department Mission Statement Our mission is to deliver excellent service and to provide learning opportunities by offering a wide range of mathematics courses, which will help our

Management

1477 words - 6 pages company can proactively attempt to remove the legal issues. Procedures, processes, and policies plan an important role in setting the standards for the employees to follow. Bowing has a leadership center in St. Louis that different levels of management go to trainings that involve management development and business ethics (The Boeing Company, 1999-2012). The Influence of Ethics Ethics are important to every organization because good ethics

Assisted Suicide

1015 words - 5 pages Should physician-assisted suicide be legal? While I believe if one chooses to end his or own life through physician assistance for reasons that they chose, the choice should be up to the individual. Physician-assisted suicide should be at one's discretion. “Assisted Suicide, also called Voluntary Euthanasia, is currently a contentious issue in many countries. Because Euthanasia is legal in a few modern democracies: the Netherlands, Belgium

Tanglewood Case 1

797 words - 4 pages Tanglewood’s staffing strategy requires the organization to make key decisions about the acquisition, deployment, and retention of the organization’s workforce. In order to accomplish this, Tanglewood’s must make thirteen decisions regarding its staffing levels and its staffing quality. One of the first decisions that Tanglewood needs to choose is to acquire or develop talent. Tanglewood should try to develop their current talent because one

Nnnnn

1391 words - 6 pages Есе по въпроса: Кои от всички „действащи” лица могат да се разглеждат като морално отговорни и в какво именно? по казуса Форд „Пинто” Корпоративните злодеяния са нанесли повече вреди на обществото от всички улични престъпления взети заедно. Според данни на ФБР сумата от уличните престъпления възлиза на $3.8 млрд. годишно, а загубите от корпоративните измами между $100 млрд. и $400 млрд. годишно

The Penis

1052 words - 5 pages The short story ”The Penis” is written by Hanif Kureishi. The short story is about a penis, which has been separated from its owner Doug, who we hear from later on. At first though we hear about a guy called Alfie who was “a cutter – a hairdresser – and had to get to work”. He is having breakfast with his wife, when she asks him what he did last night, and if he had a good time last night? Alfie can not remember what he did last night, he then

Managed Care Paper

543 words - 3 pages violations occur when social service workers agree to practice utilizing treatment models in which they have not been adequately trained (Apgar 2000, p. 96) Case management care occurs when the case manager is assigned as representative of a client to plan and monitor services from different social agencies. The agency has primary responsibility to provide service for the client and assigns the case manager who advocates the resources and

Media

439 words - 2 pages The life expectancy is lower; so people are not kept alive with drugs for decades in a virtual sleep state. There is less state education; so kids don't have it drilled into them that their only goal in life is to make money, at the cost of 'everything' else. The health care is less; so diseases, usually brought by Westerners, kill many more than they do in countries where drug companies can make a fortune from selling medicines that aren't

Chapter 6 International Business

7113 words - 29 pages prices in Japan are between 80 and 120 percent higher than they are in world markets. In fact, if the subsidies were eliminated, Japanese wheat production would cease entirely. However, at least for now, because politicians count on the votes of the wheat farmers, there appears to be no plan to end the subsidies. Teaching Tip: To extend this discussion, consider discussing Japan’s role in the production of rice. For more on this, go to {http

Similar Documents

Csr Environment Essay

2358 words - 10 pages organization devotes to improve the lives of tea workers and their working environment. Furthermore, they have drawn a plan to monitor and audit the wages and benefits of tea workers as well.  The social power equation principle states that “social responsibilities of businessmen arise from the amount of social power that they have” (Davis, 1967, P.48). Any firm who does not use its social power to take responsibilities will most likely to lose

Code Of Ethics Final Essay

3340 words - 14 pages investors. Community donations are contingent upon profit and loss statements, and the progress program participants have made. Training and Communication Plan: “Ethical communication consists of passing information along in a manner that is truthful, does not violate the rights of others, and does not aim to deceive (Kolin, 2001). Unethical communication, on the other hand, violates the principles of truthful communication and can hurt

Mgt216 Essay

714 words - 3 pages The first ethical issue presented in the ethics game simulation was whether to warn consumers about the contaminated product and what information to provide consumers about the contaminant. The second ethical issue was whether to sell a product that does not meet U.S. safety requirements in a foreign market that has lower safety restrictions. G-BioSport was not required to meet prior approval from the Federal Drug Administration before they

Economy Effect Of Marijuana Essay

277 words - 2 pages Gardens The Draft Propaganda: Dehumanization Internment: Executive Order 9066 Tuskegee Airmen After the War/Cold War GI Bill National Security Act George Marshall-Marshall Plan Berlin Airlift Jackie Robinson Harry Truman Dixiecrats Korean War Joseph McCarthy-2nd Red Scare Dwight Eisenhower, VP Richard Nixon Brinkmanship Sputnik TV: Milton Berle, Ed Sullivan, Game Shows Elvis Presley, Jack Kerouac, James Dean, Marilyn Monroe John Kennedy Richard Nixon John Glenn Peace Corps Bay of Pigs Cuba Fidel Castro Berlin Wall The Cuban Missile Crisis Lee Harvey Oswald Lyndon B Johnson