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A Report On Women Cosmetics Products In Marketing

2734 words - 11 pages

A Report on Women Cosmetics Products in Marketing

A report submitted to the Department of Marketing, AIUB, in part-fulfillment
of the requirements of the final examination in
Global Marketing,

Spring semester 2012

Prepared & submitted by
(Section B)
Kundu Linkon

Course teacher:
Mr. Zaman
Department of Marketing
Business Administration Discipline

American International University-Bangladesh

Date of submission
07 May 2012

American International University-Bangladesh (AIUB)

May 07, 2012

Mr. Zaman Rah man

Course Instructor

Global Marketing

American International University-Bangladesh (AIUB)

Subject: Submission of a report

Dear Sir:

With due regards and respect I state ...view middle of the document...

Acknowledgements

In any comprehensive work, like this, credit must go to the multitude of people. I am still students and just novice. Hence, I have taken help from different people for preparing my report. Now here is a petite effort to show my deep graduate to those helpful people. First, I commit grateful to Almighty for his unlimited kindness and maximum helpful hand in continuing my report preparation.

I express my sincere gratitude to our honorable course teacher, Md. Zaman, Lecturer, Business Administration Discipline, American International University-Bangladesh, Dhaka, for his guidance and valuable remark about the convention of the report Moreover, I would like to thank the respondents who helped me by giving their answers to the questionnaire. I am very thankful to them as they gave their precious time for my report. Their cooperation really helps me to analyze and finalize this report.

Finally, an honorable mention goes to my families and friends for their understandings and supports on me in completing this report. Without helps of the particular that mentioned above, I would face many difficulties while doing this project.

Table of contents

Page
Foreword 2
Preface 3
Acknowledgements 4
Introduction 1:
1.1: Background of the Study 7
1.2: Rational of the Study 8
1.3: Objective of the Study 9
1.4: Scope of the Study 10
1.5: Limitations of the Study
1.6: Methods
1.7: Report Preview

Chapter 2: Literature Review

Chapter 6: Analysis and Findings

Chapter 7: Recommendation and Conclusion
7.1: Recommendation
7.2: Conclusion
BIBLIOGRAPHY 51
Appendix 52
Appendix-A: Tables
Appendix-B: Application Form

List of Illustrations:

Table 1:

Table 2:

Background of the Study:

Women are the next global emerging market. Their economic power is truly revolutionary, representing the largest market opportunity in the world. In both emerging markets and developed nations, women’s power of influence extends well beyond the traditional roles of family and education to government, business, and the environment. Women around the globe have more control over their life...

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