International marketing as the name suggests is marketing done beyond the local and national boundaries of a country. Many even term it as Global marketing as the world itself is considered as one big market place. However it may not be as simple as it sounds and there are many different considerations and precise study to be made when it comes to marketing beyond ones local precincts.
An extensive market research, number of strategies needs to be in place, making use of the latest technologies, the ...view middle of the document...
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